Entering the seventh year of its lifecycle, Xbox 360 just closed the biggest sales week in the history of the hit digital entertainment system, selling more than 960,000 consoles in the U.S. during the week of Black Friday.
Sales highlights in the U.S. during the week of Black Friday include:
· Xbox 360 sold more than 960,000 consoles in the U.S. alone, with more than 800,000 sold within a period of 24 hours.
· More than 750,000 Kinect for Xbox 360 sensors were sold in the U.S. – standalone and bundled.
Xbox 360 has a growing Kinect portfolio of more than 75 new Kinect for Xbox 360 titles – four times more than last holiday season. New titles include sequels to best sellers, including “Kinect Sports: Season Two” and “Dance Central 2.” Xbox 360 also released exclusive games this holiday season with titles like “Gears of War 3,” “Forza Motorsport 4” and “Halo: Combat Evolved Anniversary.” Below is a screenshot of “Kinect Sports: Season Two”:
In addition to games, on Dec. 6th, the next generation of TV entertainment will begin with the availability of a new Xbox 360 experience, and the launch of the first group of custom entertainment apps on Xbox LIVE. By the end of the year, nearly 40 world-leading TV and entertainment providers, including Comcast and HBO GO, will be available on Xbox LIVE.
Xbox 360 should deliver its eleventh straight month as the number one console in the US. Given the robust holiday portfolio and the new Xbox LIVE dashboard going live on Dec. 6th, Microsoft expects holiday momentum to continue, driving Xbox 360 to finish the year as the number one console in the U.S.
Posted by Jeff Meisner
Editor, The Official Microsoft Blog