2014 could be “the year of infographics.” Businesses have realized the importance of data visualization, and infographics are a go-to tool. Visualizing data is important for both internal presentations and for communicating information online because visuals can explain complex stories and information quickly and effectively. We rounded up the most important data visualization posts from 2014 to make sure you don’t miss anything.
In a year where big data is a buzzword, but also a serious business opportunity, businesses have realized the importance of visualizing data to produce meaningful insights. Otherwise that data is worthless. Keeping data simple, emphasizing the unknown, and creating unexpected visualizations are key to getting results from your information.
“Large data makes graphs, but significant data tells a story,” says Jeff Marcoux, senior product marketing manager for Microsoft Enterprise team. Businesses looking to harness data insights should be ready to tell their story. We explored three great stories about data—on topics including health, winemaking, and horoscopes—to give your business inspiration.
Data by itself is boring. Data becomes interesting when we try to make sense of it. And because humans are visual creatures, data visualization and infographics are great ways to keep the attention of an audience and to help us see patterns and opportunities. But they require careful planning and thoughtful construction. John Meyer, CEO/Cofounder of Lemonly, an infographic design agency based in Sioux Falls, South Dakota, spoke with Microsoft for Work and shared five ways to turn data into a visual story.
Add these three tips to the five above, and you’ve got eight new ways to approach infographics. We talked with Amy Balliett at Killer Infographics, a company that produces more than 1,000 infographics a year, to get her advice for creating effective—dare we say killer—infographics.
Bonus: Microsoft for Work does data visualization
Sometimes a story makes more sense told visually. That was the case with a few Microsoft for Work stories this year, including Millennials: changing the way business communicates and Cloud: the key to mobility. So we took our own advice and created an infographic to tell each story.