In a few short years, Tabor Robak has become a breakout digital artist known for vivid, mesmerizing dreamscapes. His work has graced solo shows, international galleries and MoMA PS1, an affiliate of New York’s Museum of Modern Art.
But on Thursday, Robak debuted a new piece on his biggest, most prominent canvas yet: The 800-square-foot digital façade fronting the flagship Microsoft Store in New York. Displayed high above bustling Fifth Avenue, the cinematic piece, called “Sundial,” is part of a new collaboration between the five-story retail store and local artists.
For the flagship, the exterior screen isn’t just a big LED display, but a culture wall that’s part of Microsoft’s vision of being an integral member of the community and New York’s vibrant Fifth Avenue area.
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Microsoft News Center Staff