Microsoft Honored at White House for Online Safety Video

On Monday, Microsoft received an award from the White House and the U.S. Department of Homeland Security (DHS) for the company’s work in helping to keep individuals and families safer when they go online.

In a ceremony at the Eisenhower Executive Office building of the White House and presided over by White House Cybersecurity Coordinator Howard Schmidt, DHS Secretary Janet Napolitano, and U.S. Commerce Secretary Gary Locke, I was presented with an award for a video my team produced entitled, “Stop. Think. Connect.” That three-word phrase is the product of the Stop. Think. Connect. (STC) Messaging Convention, a coalition of more than 30 companies, non-profits and U.S. government agencies and departments, focused on raising awareness and educating the public about Internet safety. In addition to Microsoft, the STC Convention includes AT&T, Costco, Facebook, Google, McAfee, Symantec, VeriSign, Verizon, Wal-Mart, Yahoo! and others.

Our STC video, one in a five-part series of 30-second public service announcements, is a fun and quirky way of bringing Stop. Think. Connect. to life for Internet users. The “talking fingers” call out those imperative actions that individuals and families should take to help ensure they get the most from their online experiences. The other four videos offer STC advice and guidance for staying safer online while at home, at work, on the go, and during online game play.

The STC Convention aims to produce a collection of informational and educational materials, and – like the Stop. Think. Connect. message itself – drive people to action around online safety. In other words, STOP: pause to consider what you plan to do online when you log in; THINK: make sure, for instance, that you provide the right amount of personal information to complete a desired transaction, and consider how that information might be misused; and then, CONNECT: with someone or some entity in the online world – and enjoy that experience in the safest, most trusted way possible.

The Convention also adopted a secondary, supporting message, “Safer for me, more secure for all,” in an effort to demonstrate to individuals and families the broader follow-on benefits of exercising safer online habits and practices. To learn more, visit: www.microsoft.com/security and www.stopthinkconnect.org.

About the Author

Chief Online Safety Officer, Microsoft

Jacqueline F. Beauchere is the Chief Online Safety Officer at Microsoft. In this role, Ms. Beauchere is responsible for all aspects of Microsoft’s online safety strategy, including cross-company policy creation and implementation, influence over consumer safety features and functionality, and communications to and engagement with a variety of external audiences. She also currently serves as the chair of the National Cyber Security Alliance (NCSA) Board of directors, and is Microsoft’s representative to the Family Online Safety Institute (FOSI) board, as well as INHOPE’s Advisory Board. Ms. Beauchere has spent almost 15 years at Microsoft leading various groups and efforts that evangelize the company's commitment to help create a safer, more trusted Internet experience for people of all ages and abilities. Before joining Microsoft in December 1999, Ms. Beauchere was an attorney in private practice in New Jersey, New York and Washington, D.C. A second-career lawyer, she spent 12 years as a real-time financial news correspondent and Editor in Charge, most recently with Reuters America Inc. in New York.