With 6 million downloads already, ‘Drift Mania’ developer seeks to expand reach with Windows Phone 8.1

Pat Toulouse, a 3D artist and Unity developer, has enjoyed huge success with the “Drift Mania” series, which has had 6 million downloads on Windows and Windows Phone devices, twice the number of downloads on any other platform over the last few months. He has ported all of his other titles to the Windows stores, and in an interview on Building Apps for Windows, he shares his strategy for cross-platform success and plans to make the most of the universal apps and new features of Windows Phone 8.1.

Developing a new title can take six months to a year, so spending a few days porting the game to Windows 8.1 and Windows Phone is totally worth it,” Toulouse says in the interview. “When Unity and Microsoft partnered, it was exciting to see the Windows and Windows Phone stores open to us. Overnight, we were able to reach millions of Windows customers worldwide.”

Head over to Building Apps for Windows to read the rest of Toulouse’s interview.

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Athima Chansanchai
Microsoft News Center Staff