“A visitor to your site need simply hover over the objects you’ve selected in the backend to see the widget come to life along the right-hand side of the screen, showcasing content related to each entity, directly from Bing’s knowledge repository,” said a post on Bing’s Webmaster Blog.
Bing also announced App Linking functionality, enabling businesses to connect their app to their website so that search results for the top level of the website include a link to the app.
To see how the Knowledge Widget works and to find out more about both announcements, head over to Bing’s Webmaster Blog.
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Microsoft News Center Staff