Microsoft & NBC Sports Team Up on Digital Programming

Big news out of the National Association of Broadcasters Show in Las Vegas today.

Microsoft and NBC Sports Group announced they are partnering to use Windows Azure Media Services across NBC Sports’ digital platforms, including NBCSports.com, NBCOlympics.com and GolfChannel.com.

Rick Cordella, senior vice president and general manager of digital media at NBC Sports Group discusses how they use Windows Azure across their digital platforms.

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Through the agreement, which rolls out this summer, Microsoft will provide both live-streaming and on-demand viewing services for more than 5,000 hours of games and events on devices, such as smartphones, tablets and PCs.

NBC Sports Group’s unique portfolio of properties includes the Sochi 2014 Winter Olympic Games, “Sunday Night Football,” Notre Dame Football, Premier League soccer, Major League Soccer, Formula One and IndyCar racing, PGA TOUR, U.S. Open golf, French Open tennis, Triple Crown horse racing, and more.

Head on over to the Microsoft News Center for the full story.

Posted by Jeff Meisner
Editor, The Official Microsoft Blog

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